Monday, March 26, 2007

Philstar.com - The Filipino Global Community

Philstar.com - The Filipino Global Community: "At the headquarters of one of the country’s largest and most diversified conglomerates, corporate social responsibility continues to be discussed at the highest levels of management. A portrait of Margarita Roxas de Ayala, wife of Antonio de Ayala and daughter of Domingo Roxas—the two men who founded the precursor of Ayala Corporation—hangs on the wall along with those of six generations of past leaders. It is a reminder not only of her legacy of astute business thinking but also of a commitment to social involvement, a reminder that the current leadership at Ayala has taken to heart.

'Corporate social responsibility is, I believe, a natural impulse to help those in need. It is a spirit of goodwill expressed in activities that promote social development,' explains Jaime Augusto Zobel de Ayala or JAZA, chair and chief executive of Ayala Corporation. 'We have always found it very important to engage in businesses that not only create value for our shareholders but also result in a developmental impact on society by contributing positively to the national development agenda.'"

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