Wednesday, February 05, 2014

Communicating Impact to Grantmakers: 3 Ideas from the Media Savvy | Blog @ Imagine Canada

Communicating Impact to Grantmakers: 3 Ideas from the Media Savvy | Blog @ Imagine Canada: The next grant proposal you submit may be one of hundreds, if not thousands, that a funder receives. After sweating over every sentence, it will become a needle in a haystack. So how do you ensure it sticks out?

Given the limited format of a grant application, articulating a noteworthy story isn’t easy. And you’re not alone: professionals in other fields face the same challenge. Researchers condense 100 page evaluations into one page executive summaries. Strategists distill the complexity of an organization into 50 word mission statements. And media relations specialists have only seconds to interest and educate a broad audience.

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