Thursday, October 01, 2015

The price we pay for losing sight of the donor - UK Fundraising

The price we pay for losing sight of the donor - UK Fundraising: "hat is why a group of fundraisers and academics have come together with the idea of a Commission on the donor experience.

The Commission on the Donor Experience

The Commission’s objective is to increase both funds raised and donor satisfaction by appealing to the feelings, thoughts and desires of donors as well as emphasising the needs of the charity.

The Commission will identify best practice and capture examples of it in order that these should become shared and common practice.

According to its draft terms of reference it will achieve this principally by…"



'via Blog this'

No comments: